Friday 23 March 2012

Final Film: Another Day



After looking over the initial edit, me and my team decided that we could edit the film better to achieve the goals we wanted. one of the main problems was the quality of sound which has been changed.
 Hope you enjoy :)

Wednesday 21 March 2012

Question 7

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?



Monday 12 March 2012

Question 6


What have you learnt about technologies form the process of contructing this product?





Mac: I learn't that using this computer, I could work quickly and effectively compared to other computers. We used this computer to edit, script write and produce our production schedule. 

 

 Imovie: Using imovie allow me to edit our film quickly and effectively however I do feel that imovie personally was not the right editing software for me as it had limited transitions, special effects and techneqiues which made our film seem very general. 










Celtx: this software allowed us to write a scrpit quickly and professionally. It was a new software to me so it was something new i learnt to use very quickly and would use again if nessary.


 
Canon Camera: I learnt how to use this camera which is a close identical to many professional camera's used. I have used recording camera's before but this camera allow me to grasp a clear recording needed for the media product. I also learnt many techneciques which were effective in the process of making the media product e.g. white balance adjustment and focussing.




Tripod: I have used a tripod before and it allowed us to capture a balanced still shots need for the establishing shots of the media product.





Lights: Something new to be was the use of lights to deliever a extra element to our film. We mainly used this in your house scene to give various effects like using colour screens to make it seem like natural morning light.

    

Question 5:

How did you attract/address your audience?


As our target audience is 16-24 year old, we mainly need to attract them by using common media hubs used by them. Through our research we found that our target audience mainly us the Internet as a source of discovering new films, we intend use these media hubs such as Facebook and Youtube to make our audience aware of a film they cannot miss. Using publicity such as behind the scene's videos and interviews with Directors or actors this may help to create excitement and awareness of our film as our target market is influenced by getting more than the actual film experience. Emphasising the fact this is a fully British film may encourage people to spread this film through word of mouth and using the locations where our film such as the park as somewhere to place our advertising such as posters could make the film more relatable and real for our audience. Also advertising on TV channels which our audience regularly watch such as channel 4 and E4 can attract our audience which has been seen by the success of independent films such as Four Lions and The Iron Lady.


Wednesday 7 March 2012

QUESTION 3:

WHAT KIND OF INSTITUTION MIGHT DISTRIBUTE YOUR MEDIA PRODUCT AND WHY?




Our film 'Another Day' has all the credentials of a independent teen Rom-com which could to be compared to films such as '17 Again' 'Juno' and 'John Tucker Must Die'. All of this films have an American element which our film embraces but subverts the typical American storyline our film is based on but enforcing a strong British theme throughout.This is what makes our film independent, being able to target a direct market/audience and have the capability to adapt the film to audience rather than adapting the film to make a large profit.

Film4 is a British film distribution company and would be an ideal distributor of our film as they are an experienced company and have developed to the change in technology to promote their films. An example of a film distributed by film4 is 'The Iron Lady' which won a BAFTA Award. Film4 is owned by channel 4 which is a popular TV station amongst our teenage audience through shows such as 'hollyoaks'. These resource can be used by film4 to distribute our film.

On the other hand I do believe that our film can be distributed to the mass market. If it was to be distributed widely a company such as 20th Century Fox would be a perfect choice due to their ability to attract the mass audience through media hubs such as facebook and youtube which would be an effective way to attract our audience seen in our research. '500 Day of Summer' was a film distributed by 20th Century Fox which had an independent feel to the film, using this as an example I think 20th Century Fox could be a company to distribute our film.

Thursday 1 March 2012

Question 2: How does your media product represent particular social group?

Rick Flame vs. John Tucker



Rick Flame
John Tucker

















Rick Flame is the stereotypical ladies man who can be compared to John Tucker who is the main character of the Rom-Com 'John Tucker must Die'. These two character share the trates showing that our character Rick conforms to the stereotypical social group in which character like Ned will not fit into. Are film clearly outlines the boarder between social groups where you have the 'cool' people and the 'outsiders' (nerds), but we see the boarder broken when characters have a transition form outsider to cool kid. This transition is seen in John Tucker but his statues falls and his social group changes, a simular transition happens to Rick Flame in our film showing we conform to the stereotypical views on social groups.