QUESTION 3:

WHAT KIND OF INSTITUTION MIGHT DISTRIBUTE YOUR MEDIA PRODUCT AND WHY?

Our film 'Another Day' has all the credentials of a independent teen Rom-com which could to be compared to films such as '17 Again' 'Juno' and 'John Tucker Must Die'. All of this films have an American element which our film embraces but subverts the typical American storyline our film is based on but enforcing a strong British theme throughout.This is what makes our film independent, being able to target a direct market/audience and have the capability to adapt the film to audience rather than adapting the film to make a large profit.

Film4 is a British film distribution company and would be an ideal distributor of our film as they are an experienced company and have developed to the change in technology to promote their films. An example of a film distributed by film4 is 'The Iron Lady' which won a BAFTA Award. Film4 is owned by channel 4 which is a popular TV station amongst our teenage audience through shows such as 'hollyoaks'. These resource can be used by film4 to distribute our film.

On the other hand I do believe that our film can be distributed to the mass market. If it was to be distributed widely a company such as 20th Century Fox would be a perfect choice due to their ability to attract the mass audience through media hubs such as facebook and youtube which would be an effective way to attract our audience seen in our research. '500 Day of Summer' was a film distributed by 20th Century Fox which had an independent feel to the film, using this as an example I think 20th Century Fox could be a company to distribute our film.